During my two-year tenure at Coke, I worked on a number of programs that launched around the world. My focus was in fashion exploration. I was tasked with creating inventive ways to express the Coke brand.
Coca-Cola: Global Design Retail Team
Coke Americana was a combination of classic advertisements and political election campaigns.
Taglines was built from Coca-Cola’s archive of brand voice. Each tagline was turned into a unique piece of typographic exploration, then reduced and applied to various items like t-shirts, totes, and other commercial products.
Odds & Ends