Book covers about human
perspective in the universe
The objective for Bloom Books.
One of the greatest things about the human perspective is its ability to perceive something beyond itself. The three books here are based on different levels of perception and with that various topics. With the perspectives, I wanted to give a textural feel to each topic presented on the universe, string theory, and evolution which is talked about in each book.
Michio Kaku, a man of the future.
Currently, Michio Kaku is one of the greatest theoretical physicist. His views of the future and his insights into string theory make him a prime candidate for one of the books in the series. His book entitled "Parallel Universes" deals with different dimensions that exist within our own.
Richard Dawkins, the pursuer of truth.
As a spearhead for the movement of smarter society, Richard Dawkins gives numerous speeches on evolution and has produced some of the most intellectually stimulating books. His newest book, "The Greatest Show on Earth: The Evidence for Evolution" is one of the most compelling arguments for the fact of natural selection.
Brian Greene, a common name in string theory.
The body of work that Brian Greene has produced reaches an audience that goes beyond a physicist. His books grab the attention of younger and older readers by explaining theories and ideas that can be grasped by the average Joe. His greatest work "The Elegant Universe" gives insights into string theory.
How to create a style for this series that captured the uniquity of each author.
Each of these authors had a distinct way of speaking to its audience, and clearly they all had to be represented. There was a difficult task in doing this, but it became obvious that a texture of sorts that dealt with the different identities of each author was the best way to capture their different styles.
The different covers had to convey some binding element in the book.
With each cover I wanted a central focus on the title of the book. In "The Greatest Show On Earth" I chose to surround the type with finches and create a background of different cellular structures. The idea behind this was to suggest the topic of the book would revolve around evolution and the history of it in relation to Charles Darwin's work. The second cover for Brian Greene's book was to show an atomical model called Calabi-Yau, but not directly representing it helped give some ambiguity of the subject of the book. Lastly, Parallel Universes was to have a black hole eclipsing the earth. This particular cover helped allude to the topic by suggesting a direct relation to mankind.
