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Ellie

Ellie, 77, is a former travel guide author and award-winning model. She embraces aging with confidence, cherishing family, solo adventures, and a zest for life.

The Times

Fashion director Anna Murphy of The Times embraces natural aging, challenging industry norms and advocating for authenticity in style.

Luus

She's Almost Here

Today is special: I’m thrilled to share that AndBloom: The Art of Aging Unapologetically launches in September—a visual celebration of over 100 inspiring women.

Janny

Janny, 70, spends her days gardening, reading, solving puzzles, and exploring theatres and gardens with gusto. Confident and content, she treasures family, friendships, and freedom.

Rosita

Rosita, a former lawyer and mother of two, reinvented herself as a fashion stylist and life coach. At 59, she embraces her authentic self with confidence and joy.