Looking Back at 2025, Gently

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As the year draws to a close, I feel a natural invitation to reflect on the months that have passed. Not to plan ahead just yet, not to set intentions or make lists, but simply to look back with softness. To notice what this year asked of me, what it gave me, and what it quietly taught me along the way.

Much of this year revolved aroundThe Guide. I worked toward its launch for months, and in September it finally stepped into the world. Writing a book is an intimate process; releasing it is an act of trust. Celebrating its arrival with beautiful lunches in Paris, London, Düsseldorf, and Amsterdam felt both grounding and surreal. Moments of connection, presence, and deep gratitude. The response toThe Guidehas truly been the cherry on top, and I am incredibly grateful to be able to inspire so many women with my photography and words.

In July, I turned 50. A number that carries weight, not because it marks an ending, but because it deepens perspective. It invited me to reflect on time, how quickly it moves, how precious it is, and how important it feels to live consciously. Less rushing forward, more arriving fully where I am. Honestly, time has flown by. Especially the years between 40 and 50. There are moments when it feels like I was 25 just yesterday, and at the same time, it often feels like a lifetime ago.

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As the year draws to a close, I feel a natural invitation to reflect on the months that have passed. Not to plan ahead just yet, not to set intentions or make lists, but simply to look back with softness. To notice what this year asked of me, what it gave me, and what it quietly taught me along the way.

This year, I also found a new studio and moved my office out of my home. A practical decision that turned out to be deeply symbolic. Creating physical distance created emotional space too. Space to breathe, to focus, and to allow work and rest to exist more gently alongside each other. I spent most of 2025 working nonstop on various projects, and suddenly the house feels quiet and empty again. And that suits me perfectly. Being alone, having space for myself, and being able to think, write, and create in calm and silence is who I am. I now enjoy the peace at home every day and walk to the studio when I need to be there or when work calls.

At the start of 2025, I crossed the milestone of one million followers on Instagram, and I’m ending the year at 1.4 million. Numbers come and go, and they are never the goal in themselves. But when sharing is your daily practice, when you show up consistently with intention, honesty, and a message you truly care about, it feels meaningful to know that so many people choose to pause and listen. That kind of resonance still humbles me.

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer nec odio. Praesent libero. Sed cursus ante dapibus diam. Sed nisi. Nulla quis sem at nibh elementum imperdiet.

As the year draws to a close, I feel a natural invitation to reflect on the months that have passed. Not to plan ahead just yet, not to set intentions or make lists, but simply to look back with softness. To notice what this year asked of me, what it gave me, and what it quietly taught me along the way.

This year, AndBloom, the Instagram account, turned seven. Seven, my lucky number. Seven years of growth, exploration, and evolution. And even now, it still feels as though I’m at the beginning. Curious, open, learning. Perhaps that, too, is a gift: to keep beginner’s eyes, even after time has passed.

In November, Finn turned ten. Ten years since he entered my life and quietly rearranged everything. He is my greatest teacher, reminding me daily of presence, wonder, and how incredibly fast life moves. These ten years with him have also been the most meaningful and richest years of my life.

When I look at it all together, I can only say this: 2025 was a good year. A full year. A year of effort and reward, movement and stillness.

In August, we also launched this new website. I’m still getting used to it, and I kind of miss my old blog. But it reflects something true. Evolution doesn’t always feel comfortable at first, yet it’s often exactly what’s needed. And it does look very beautiful, doesn’t it?

Lorum ipsum

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer nec odio. Praesent libero. Sed cursus ante dapibus diam. Sed nisi. Nulla quis sem at nibh elementum imperdiet.

As the year draws to a close, I feel a natural invitation to reflect on the months that have passed. Not to plan ahead just yet, not to set intentions or make lists, but simply to look back with softness. To notice what this year asked of me, what it gave me, and what it quietly taught me along the way.

As the year comes to a close, I feel less drawn to more and more drawn to meaning. Less attachment to outcomes, more trust in the process. Growth, I’m learning, isn’t only about what we build, but also about what we release, forgive, soften, and allow.

So I end this year with gratitude. With quiet pride. And with a deep sense of trust. Trust that what is meant for me will find me, as long as I stay present, open, and willing to listen.

I step into the new year not with urgency, but with intention. Rooted, curious, and gently aligned with what wants to unfold next.

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer nec odio. Praesent libero. Sed cursus ante dapibus diam. Sed nisi. Nulla quis sem at nibh elementum imperdiet.